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Sydney siege: Uber price surge attacked by social media users | |
(34 minutes later) | |
An international taxi firm provoked outrage after it raised fares on journeys within Sydney during an armed hostage situation – before rapidly reversing its position and announcing free fares. | |
Uber’s prices spiralled as news broke today of the armed Sydney siege – a move that the company claimed was governed by an algorithm and occurs whenever demand rapidly increases within a particular area, in order to encourage the arrival of more drivers. | |
As authorities cordoned off the area – and a small number of hostages fled to safety – social media users reacted angrily to the global company. | |
One Australian users wrote: “It's just so nice to know that no matter what happens, @Uber will fight to remain #1 douche company of the world.” | |
Another: #Uber sees the #SydneySiege as a giant business opportunity, apparently. Lovely people.” | |
#Uber price surge, if true, should kill the company. Nobody with any self-respect can abide such behavior. #sydneysiege | |
The company has since announced that all fares from the Central Business District (CBD) – where the Lindt chocolate shop is located – will be free for passengers. | |
In a statement posted on their Australian site, the company said: “We are all concerned with the events happening in Sydney. | |
“Uber Sydney will be providing free rides out of the CBD to help Sydneysiders get home safely,” they added they would also be refunding fares for passengers. | |
“Our thoughts are with those affected and the NSW Police Force.” | |
Uber rides out of the CBD today are free for all riders to help Sydneysiders get home safely. See http://t.co/UIwoom25Bm for more info. |