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Sorry - this page has been removed. Airbus to open Silicon Valley innovation centre
(8 days later)
This could be because it launched early, our rights have expired, there was a legal issue, or for another reason. Airbus plans to open an innovation centre in Silicon Valley, in the latest evidence of efforts by plane makers to woo technologists as potential partners. The move comes weeks after chief executive Tom Enders took Airbus’s top management team to California to see what lessons could be learned from the digital revolution.
“I think we see some promising avenues going forward. We have also decided to open a new innovation centre in Silicon Valley,” Enders told the Airbus annual meeting on Wednesday.
For further information, please contact: Enders said after visiting Silicon Valley last year that the aerospace industry must work more closely with hi-tech companies, some of which are encroaching on its turf through drone projects.
Boeing’s chief executive, Jim McNerney, said last year that he wanted the company to be more like Apple in the way it innovates, rather than doing a “moonshot” development every 25 years.
Both firms have talked of the need to introduce improvements more quickly without waiting for costly all-new plane developments that take years.
Airbus also ended the suspense over the future of Enders, saying its board had asked him to serve for at least one more term after his mandate expires in 2016.