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| Google Europe's president on the future of YouTube – exclusive video | |
| (about 2 hours later) | |
| Watch highlights from Matt Brittin’s keynote at the 2015 Guardian Changing Media Summit. Some of his key insights were: | Watch highlights from Matt Brittin’s keynote at the 2015 Guardian Changing Media Summit. Some of his key insights were: |
| One of the interesting things about YouTube is that it doesn’t know the bounds of time or space so [a large percentage of views come from outside the country where the video is published] | One of the interesting things about YouTube is that it doesn’t know the bounds of time or space so [a large percentage of views come from outside the country where the video is published] |
| Four of the top 10 videos in the UK last year were from brands | Four of the top 10 videos in the UK last year were from brands |
| What’s coming next? I don’t know. What we do know is that the internet population is going to close to double by 2020 | What’s coming next? I don’t know. What we do know is that the internet population is going to close to double by 2020 |
| Watch the full session and all other event sessions via our live-stream archive | Watch the full session and all other event sessions via our live-stream archive |
| To get weekly news analysis, job alerts and event notifications direct to your inbox, sign up free for Media Network membership. | To get weekly news analysis, job alerts and event notifications direct to your inbox, sign up free for Media Network membership. |
| All Guardian Media Network content is editorially independent except for pieces labelled ‘Advertisement feature’. Find out more here. | All Guardian Media Network content is editorially independent except for pieces labelled ‘Advertisement feature’. Find out more here. |
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