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How can kids help change the world’s dental habits? Sorry – the page you are looking for has been removed
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The secret to having a healthy smile for life is simple enough for a child to understand. So on World Oral Health Day on 20 March 2015; toothpaste brand Signal is stepping up its successful Brush Day and Night campaign by encouraging kids to become teeth brushing ambassadors in their own homes. This is because it was advertisement feature content that was published as part of a commercial deal and funded by an advertiser.
The Brush day and Night school program, which has been running for the last 25 years in partnership with national dental associations and is now live in 30 countries, is teaching kids how to look after their teeth properly for a cavity-free smile. It is Guardian News and Media policy to take down paid-for content at the end of these deals.
The new school programs empower children with the tools and confidence to pass on good hygiene habits to their parents with a little help from superhero characters. An new “brush brush song” invites the whole family to get brushing and the essential 21 day sticker calendar, which helps to build long lasting habits includes stickers for children to tick when they have brushed their teeth properly and also has room for ticks for their parents. Click here for more on our commercial content guidelines.
It’s easy to take the pledge for better oral care on World Oral Health Day. From Finnish bloggers to celebrity mothers in Indonesia, parents from around the world are taking to social media to share their teeth brushing pictures under the hashtag #brushbrush along with their family stories about the challenges and rewards of good oral health. If you want to contact someone about the page, you can email:
So why not join them? paid-content@theguardian.com
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