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Microsoft buys stake in Facebook | Microsoft buys stake in Facebook |
(about 15 hours later) | |
Microsoft has paid $240m (£117m) for a 1.6% stake in Facebook that values the hugely popular social networking site at $15bn (£7.3bn). | |
Facebook spurned an offer from Microsoft's rival Google, which was also keen to invest the site. | Facebook spurned an offer from Microsoft's rival Google, which was also keen to invest the site. |
Microsoft will also sell internet ads for Facebook outside the United States as part of the deal that took several weeks of negotiating. | Microsoft will also sell internet ads for Facebook outside the United States as part of the deal that took several weeks of negotiating. |
Microsoft already provides banner advertising and links on the US site. | Microsoft already provides banner advertising and links on the US site. |
Mark Zuckerberg started the online social networking site in his Harvard University dorm room less than four years ago. | Mark Zuckerberg started the online social networking site in his Harvard University dorm room less than four years ago. |
Mr Zuckerberg, 23, has indicated he would like to hold off on an initial public offering for at least two more years. | Mr Zuckerberg, 23, has indicated he would like to hold off on an initial public offering for at least two more years. |
He rebuffed a $1bn takeover offer from Yahoo last year. | He rebuffed a $1bn takeover offer from Yahoo last year. |
Advertising magnet | Advertising magnet |
Facebook hopes to become an advertising magnet by substantially increasing its current audience of nearly 50 million active users. | Facebook hopes to become an advertising magnet by substantially increasing its current audience of nearly 50 million active users. |
Facebook allows users to set up personal web pages and communicate with each other. | Facebook allows users to set up personal web pages and communicate with each other. |
Google and Microsoft have crossed horns before for hot Internet properties. | Google and Microsoft have crossed horns before for hot Internet properties. |
Google beat Microsoft with a $1.65bn acquisition of online video sharing site YouTube last year. | Google beat Microsoft with a $1.65bn acquisition of online video sharing site YouTube last year. |
Facebook expects to make a profit of $30m this year so on conventional valuations a $15bn price tag would look expensive. | Facebook expects to make a profit of $30m this year so on conventional valuations a $15bn price tag would look expensive. |
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