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Why do people mock men in red trousers? | Why do people mock men in red trousers? |
(35 minutes later) | |
Almost half of Britons don't like seeing men wearing red trousers, a survey has suggested. Why does the garment provoke, asks Jon Kelly. | Almost half of Britons don't like seeing men wearing red trousers, a survey has suggested. Why does the garment provoke, asks Jon Kelly. |
According to a study by pollsters YouGov, 46% of the population don't like the trend, with 24% really not approving "at all". | According to a study by pollsters YouGov, 46% of the population don't like the trend, with 24% really not approving "at all". |
The report found that words commonly associated with the trend include "idiot", "yuk", "clown" and "prat". Only 12% have a favourable impression. | The report found that words commonly associated with the trend include "idiot", "yuk", "clown" and "prat". Only 12% have a favourable impression. |
But red trousers are everywhere. Visit many parts of the UK and it won't be long before you spot a male walking the streets in crimson legwear. | But red trousers are everywhere. Visit many parts of the UK and it won't be long before you spot a male walking the streets in crimson legwear. |
In the popular imagination, red trouser-wearing sits at a Venn diagram intersection between hipsters and the upper classes. | In the popular imagination, red trouser-wearing sits at a Venn diagram intersection between hipsters and the upper classes. |
Sold by fashion outlets as diverse as Urban Outfitters and Boden, the garment is equally familiar at east London raves and agricultural equipment fairs in the Cotswolds. | Sold by fashion outlets as diverse as Urban Outfitters and Boden, the garment is equally familiar at east London raves and agricultural equipment fairs in the Cotswolds. |
Perhaps because they signify membership of an elite - whether that is being a hip east London trendsetter, or having inherited hundreds of acres of arable land - a backlash has long been fermenting. | |
A blog - whose expletive-containing name cannot be reproduced on a family website - catalogues candid photographs of red-trousered men, and invites readers to laugh. The Guardian newspaper fumed that they signify those "utterly devoid of self-awareness but wealthy in idiocy". | A blog - whose expletive-containing name cannot be reproduced on a family website - catalogues candid photographs of red-trousered men, and invites readers to laugh. The Guardian newspaper fumed that they signify those "utterly devoid of self-awareness but wealthy in idiocy". |
For Lisa Armstrong, fashion editor of the Daily Telegraph, it's the brightness and ostentation that offends in a country where menswear styles are typically conservative and muted. | For Lisa Armstrong, fashion editor of the Daily Telegraph, it's the brightness and ostentation that offends in a country where menswear styles are typically conservative and muted. |
"It's just not a colour you expect to see on a guy," she says. "It's very hard to wear them and not look like a giant chilli pepper." | "It's just not a colour you expect to see on a guy," she says. "It's very hard to wear them and not look like a giant chilli pepper." |
Perhaps Jack White - who regularly sported them in his old band The White Stripes - is to blame. More recently, Rio Ferdinand, Jonathan Ross, Tommy Hilfiger and Tinie Tempah have all been photographed in them. | Perhaps Jack White - who regularly sported them in his old band The White Stripes - is to blame. More recently, Rio Ferdinand, Jonathan Ross, Tommy Hilfiger and Tinie Tempah have all been photographed in them. |
These celebrity endorsements have done little to change attitudes beyond London, where a fifth of the population say they like red trousers. Only 10% of Midlanders and 9% of Scots approve. | These celebrity endorsements have done little to change attitudes beyond London, where a fifth of the population say they like red trousers. Only 10% of Midlanders and 9% of Scots approve. |
For now, red trouser-wearers remain a misunderstood, if colourful, band of sartorial outcasts. | For now, red trouser-wearers remain a misunderstood, if colourful, band of sartorial outcasts. |
You can follow the Magazine on Twitter and on Facebook | You can follow the Magazine on Twitter and on Facebook |
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