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| Title change for the International Herald Tribune | Title change for the International Herald Tribune |
| (35 minutes later) | |
| The International Herald Tribune is to be renamed the International New York Times. The famous IHT title will disappear at an as yet unnamed date in the autumn this year. | The International Herald Tribune is to be renamed the International New York Times. The famous IHT title will disappear at an as yet unnamed date in the autumn this year. |
| The paper's owner, the New York Times company, will accompany the change with an expansion of a multi-platform service "tailored and edited specifically for global audiences". | The paper's owner, the New York Times company, will accompany the change with an expansion of a multi-platform service "tailored and edited specifically for global audiences". |
| Though the International Herald Tribune dates back to its launch as the Paris Herald in 1887, it has borne the IHT title for 46 years. Since 2003, it has been wholly owned by the New York Times company. | |
| In announcing the decision, the company's chief executive, Mark Thompson, said that there is "significant potential" to grow the paper's subscribers outside the US. He added: | In announcing the decision, the company's chief executive, Mark Thompson, said that there is "significant potential" to grow the paper's subscribers outside the US. He added: |
| "The digital revolution has turned the New York Times from being a great American newspaper to becoming one of the world's best-known news providers." | "The digital revolution has turned the New York Times from being a great American newspaper to becoming one of the world's best-known news providers." |
| We want to exploit that opportunity to attract international audiences, digital subscriptions and advertisers. We also believe that this is the right moment to rename the IHT as the International New York Times to create a single global media brand." | We want to exploit that opportunity to attract international audiences, digital subscriptions and advertisers. We also believe that this is the right moment to rename the IHT as the International New York Times to create a single global media brand." |
| The IHT has been through a series of name changes. It became the Paris Herald Tribune in 1924, and the New York Herald Tribune in 1935 before adopting the International Herald Tribune title in 1967. | The IHT has been through a series of name changes. It became the Paris Herald Tribune in 1924, and the New York Herald Tribune in 1935 before adopting the International Herald Tribune title in 1967. |
| The paper - as the New York Herald Tribune - featured in Jean-Luc Godard's 1960 movie À Bout de Souffle (Breathless) when the gamine Jean Seberg is filmed selling copies on the Champs-Élysées. | |
| As Emily Steel rightly noted in the Financial Times, the paper evokes the image of an expat drinking a coffee while reading the paper outside a Parisian café. | As Emily Steel rightly noted in the Financial Times, the paper evokes the image of an expat drinking a coffee while reading the paper outside a Parisian café. |
| Sources: New York Times/Digital Spy | Sources: New York Times/Digital Spy |