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| Cadbury begins Easter egg recall | Cadbury begins Easter egg recall |
| (20 minutes later) | |
| Cadbury is recalling some of its Easter eggs because they do not carry the correct nut allergy labelling. | Cadbury is recalling some of its Easter eggs because they do not carry the correct nut allergy labelling. |
| The eggs being recalled, which include the Crunchie Easter Egg and Dairy Milk Easter Egg, were made on a line which makes products with nuts in them. | The eggs being recalled, which include the Crunchie Easter Egg and Dairy Milk Easter Egg, were made on a line which makes products with nuts in them. |
| The company said the products were "perfectly safe" for people without nut allergies to eat. | The company said the products were "perfectly safe" for people without nut allergies to eat. |
| However, those with nut allergies are advised not to eat the eggs as they may contain nuts. | However, those with nut allergies are advised not to eat the eggs as they may contain nuts. |
| Other products recalled include the Cadbury Dairy Milk Fruit and Nut Easter Egg and the Cadbury Flake Easter Egg. | Other products recalled include the Cadbury Dairy Milk Fruit and Nut Easter Egg and the Cadbury Flake Easter Egg. |
| Food labelling rules in the UK require pre-packed food which contain nuts to clearly show this on the label. | Food labelling rules in the UK require pre-packed food which contain nuts to clearly show this on the label. |
| CADBURY PRODUCTS RECALLED Dairy Milk Buttons Easter Chick 185gCreme Egg Minis 300g BoxCreme Egg Minis 58g BagCreme Egg Easter Egg 629gCreme Egg Easter Egg 195gCrunchie Easter Egg 585gMini Eggs Easter Egg 595gMini Eggs Easter Egg 190gDairy Milk Easter Egg 445gDairy Milk Easter Egg 795gDairy Milk Fruit and Nut Easter Egg 445gFlake Easter Egg 185gEaster Egg Delight Mixed Eggs 492gEaster Egg Delight 890gCrunchie Recipe Easter Egg 230gDairy Milk Bubbly Easter Egg 187g | CADBURY PRODUCTS RECALLED Dairy Milk Buttons Easter Chick 185gCreme Egg Minis 300g BoxCreme Egg Minis 58g BagCreme Egg Easter Egg 629gCreme Egg Easter Egg 195gCrunchie Easter Egg 585gMini Eggs Easter Egg 595gMini Eggs Easter Egg 190gDairy Milk Easter Egg 445gDairy Milk Easter Egg 795gDairy Milk Fruit and Nut Easter Egg 445gFlake Easter Egg 185gEaster Egg Delight Mixed Eggs 492gEaster Egg Delight 890gCrunchie Recipe Easter Egg 230gDairy Milk Bubbly Easter Egg 187g |
| The company estimated that the recall would involve thousands of items, but did not know how much it would cost. | The company estimated that the recall would involve thousands of items, but did not know how much it would cost. |
| Cadbury spokesman Tony Bilsborough said: "They were particular batches of chocolate made on a line that also makes products with nuts in them, therefore there is a small risk and we felt it was at least important that we let nut allergy sufferers know about it because you cannot be too careful." | Cadbury spokesman Tony Bilsborough said: "They were particular batches of chocolate made on a line that also makes products with nuts in them, therefore there is a small risk and we felt it was at least important that we let nut allergy sufferers know about it because you cannot be too careful." |
| An internal investigation is being carried out at the firm to find out how the labelling error occurred. | |
| It was difficult to pinpoint where the affected products had gone on sale, but they were intended for the British and Irish markets, he added. | It was difficult to pinpoint where the affected products had gone on sale, but they were intended for the British and Irish markets, he added. |
| The possibility they were exported elsewhere has not been ruled out. | The possibility they were exported elsewhere has not been ruled out. |
| Mr Bilsborough said the recalled chocolate eggs may be repackaged with the correct labels and sold on again. | |
| Salmonella scare | |
| An advertising campaign alerting customers to the possible risk is to run in Sunday's national newspapers. | An advertising campaign alerting customers to the possible risk is to run in Sunday's national newspapers. |
| Nut allergies are increasingly common among children in Britain, and can last a lifetime. | Nut allergies are increasingly common among children in Britain, and can last a lifetime. |
| If consumed, sufferers can have a potentially fatal reaction. | If consumed, sufferers can have a potentially fatal reaction. |
| Last year the chocolate manufacturer recalled a million chocolate bars after discovering salmonella at a manufacturing plant. | Last year the chocolate manufacturer recalled a million chocolate bars after discovering salmonella at a manufacturing plant. |
| It waited five months between discovering the contamination and telling health authorities. | It waited five months between discovering the contamination and telling health authorities. |
| Customers can ring a helpline on 0800 818181 for more information, or check the website. | Customers can ring a helpline on 0800 818181 for more information, or check the website. |