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Toyota trends after response to media scoop about its donations to Republicans who questioned 2020 election results Toyota trends after response to media scoop about its donations to Republicans who questioned 2020 election results
(about 2 months later)
Toyota has become a hot topic in the US, but probably not in the way it hoped. An article detailing the company's donations to Republicans who questioned Joe Biden's victory in 2020 has seriously divided people on social media.Toyota has become a hot topic in the US, but probably not in the way it hoped. An article detailing the company's donations to Republicans who questioned Joe Biden's victory in 2020 has seriously divided people on social media.
The Japanese company has reportedly turned out to be the biggest current corporate donor behind Republicans who questioned the legitimacy of Joe Biden's victory in certain states during the 2020 presidential election. That's according to a scoop from Axios, which cites data from Citizens for Responsibility and Ethics in Washington (CREW), a non-profit watchdog chaired by Bill Clinton's former White House counsel Beth Nolan.The Japanese company has reportedly turned out to be the biggest current corporate donor behind Republicans who questioned the legitimacy of Joe Biden's victory in certain states during the 2020 presidential election. That's according to a scoop from Axios, which cites data from Citizens for Responsibility and Ethics in Washington (CREW), a non-profit watchdog chaired by Bill Clinton's former White House counsel Beth Nolan.
Despite many companies reconsidering their donations after the January 6 Capitol riot, Toyota gave $55,000 to 37 Republican lawmakers who voted not to certify Joe Biden's victory, according to CREW. Despite many companies reconsidering their donations after the January 6 Capitol riot, Toyota gave $55,000 to 37 Republican lawmakers who voted not to certify Joe Biden's victory, according to CREW. 
Toyota responded to the report by telling Axios: "We do not believe it is appropriate to judge members of Congress solely based on their votes on the electoral certification."Toyota responded to the report by telling Axios: "We do not believe it is appropriate to judge members of Congress solely based on their votes on the electoral certification."
This response quickly led the company to the top trends on Twitter, with Democrats and their supporters vowing to never buy a Toyota.This response quickly led the company to the top trends on Twitter, with Democrats and their supporters vowing to never buy a Toyota.
"Toyota, are you FOR or AGAINST sedition?" Jon Cooper, a co-founder of the Democratic Coalition Against Trump, wrote. "Trust me, your choice today will have long-term consequences for your reputation and your bottom line well into the future." "Toyota, are you FOR or AGAINST sedition?" Jon Cooper, a co-founder of the Democratic Coalition Against Trump, wrote. "Trust me, your choice today will have long-term consequences for your reputation and your bottom line well into the future." 
However, on the conservative side, the revelations had the opposite effect. "This makes me like Toyota," Brigitte Gabriel, a founder of ACT for America, tweeted. However, on the conservative side, the revelations had the opposite effect. "This makes me like Toyota," Brigitte Gabriel, a founder of ACT for America, tweeted. 
In its response to Axios, Toyota admitted that it has re-evaluated its donation strategies: "Based on our thorough review, we decided against giving to some members who, through their statements and actions, undermine the legitimacy of our elections and institutions.”In its response to Axios, Toyota admitted that it has re-evaluated its donation strategies: "Based on our thorough review, we decided against giving to some members who, through their statements and actions, undermine the legitimacy of our elections and institutions.”
Apart from Toyota, the list of major donors composed by CREW included other big brands, such as Koch Industries, Walmart, Pfizer, Johnson & Johnson, and tobacco company Reynolds American Inc.Apart from Toyota, the list of major donors composed by CREW included other big brands, such as Koch Industries, Walmart, Pfizer, Johnson & Johnson, and tobacco company Reynolds American Inc.
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