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| Sainsbury's same-store sales up | Sainsbury's same-store sales up |
| (40 minutes later) | |
| Supermarket chain Sainsbury's has said sales increased in the first three months of the year. | Supermarket chain Sainsbury's has said sales increased in the first three months of the year. |
| It said sales in the fourth quarter of the financial year at stores open for at least a year rose 2.7%, or 6.2% excluding fuel. | It said sales in the fourth quarter of the financial year at stores open for at least a year rose 2.7%, or 6.2% excluding fuel. |
| Sales in the 11 weeks to 21 March overall rose by 3.4%, the retailer said in a trading update. | Sales in the 11 weeks to 21 March overall rose by 3.4%, the retailer said in a trading update. |
| "We've delivered a strong performance in the final quarter of the year," said chief executive Justin King. | "We've delivered a strong performance in the final quarter of the year," said chief executive Justin King. |
| Basics range | |
| Sales are up more than 60% for Sainsbury's "basics" range of 550 cheaper products as cash-strapped consumers look for bargains. | |
| Sainsbury's, the third-biggest supermarket retailer, has also introduced campaigns such as "feed your family for a fiver". | |
| "People are spending perhaps more money with supermarkets, perhaps a little bit less from takeaways and restaurants," Mr King told the BBC. | |
| Sales at supermarkets have held up despite the recession as competition has increased for customers. | |
| Grocer gains | |
| Morrisons reported a 7% increase in annual pre-tax profits to £655m and a rise of 7.9% in like-for-like sales excluding petrol on the year. | |
| The UK's fourth-biggest grocer said it was taking customers away from its more expensive rivals. | |
| Waitrose said this month that sales for the first five weeks of 2009 increased by 5.2% to reach £4bn for the first time. Waitrose launched 11 shops last year and plans to open a further 22 this year. | |
| Sainsbury's reported a 4.5% rise in like-for-like sales over the Christmas period. | |
| Tesco has said its sales rose 2.5% during that period. |