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| Boulevard aimed at uniting city | Boulevard aimed at uniting city |
| (about 2 hours later) | |
| Plans to link Swansea city centre with the waterfront are set to move forward. | Plans to link Swansea city centre with the waterfront are set to move forward. |
| An initial study into creating a 'European boulevard' making it easier to cross from one side to the other puts the cost in excess of £28m. | An initial study into creating a 'European boulevard' making it easier to cross from one side to the other puts the cost in excess of £28m. |
| The report says improving the route along Oystermouth Road and Quay Parade is "critical" to regenerating the city. | The report says improving the route along Oystermouth Road and Quay Parade is "critical" to regenerating the city. |
| In the past several ideas have been put forward to link the city centre with the foreshore and the report says it is crucial momentum is not lost this time. | In the past several ideas have been put forward to link the city centre with the foreshore and the report says it is crucial momentum is not lost this time. |
| The study, commissioned by Swansea council and the assembly government, is going before the city's cabinet with the recommendation it backs the concept. | |
| The boulevard would stretch from the Tawe bridges to the civic centre and would include landscaping, street furniture, public art, footways and cycleways. An artist's impression of the boulevard class="" href="/1/hi/wales/south_west/7775851.stm">A long road to bridging city's divide | |
| Deputy Minister for Regeneration Leighton Andrews said: "Oystermouth Road is a barrier between the city centre and the waterfront. | |
| "This work will enable the partners to move the concept of a European style boulevard forward by balancing the needs of people, traffic and the environment. | "This work will enable the partners to move the concept of a European style boulevard forward by balancing the needs of people, traffic and the environment. |
| "The boulevard is a key component of the long term regeneration of Swansea which is designed to revitalise the local economy." | "The boulevard is a key component of the long term regeneration of Swansea which is designed to revitalise the local economy." |
| If approved by the council cabinet then officers would look for funding and advance design work. | If approved by the council cabinet then officers would look for funding and advance design work. |
| 'Merely ideas' | 'Merely ideas' |
| The initial study recommends carrying out the work in four phases - with initial estimates that each would cost in excess of £7m. | The initial study recommends carrying out the work in four phases - with initial estimates that each would cost in excess of £7m. |
| It is hoped money would be available from the European Union's convergence programme. | It is hoped money would be available from the European Union's convergence programme. |
| Existing traffic levels would be maintained as the report says there is no realistic option of diverting it elsewhere in the city centre. | Existing traffic levels would be maintained as the report says there is no realistic option of diverting it elsewhere in the city centre. |
| But the idea is to make the four lane carriageway a more attractive environment with better provision for pedestrians, cyclists, buses and leisure activities. | But the idea is to make the four lane carriageway a more attractive environment with better provision for pedestrians, cyclists, buses and leisure activities. |
| Council leader Chris Holley said: "What we are looking at is merely ideas at this stage. | Council leader Chris Holley said: "What we are looking at is merely ideas at this stage. |
| "No decisions have been made about how it will finally look. | "No decisions have been made about how it will finally look. |
| "The aim is to balance the needs of motorists, public transport operators, pedestrians and cyclists while transforming one of the key gateways through the city centre into an iconic boulevard with a European feel. | "The aim is to balance the needs of motorists, public transport operators, pedestrians and cyclists while transforming one of the key gateways through the city centre into an iconic boulevard with a European feel. |
| "This concept is still in its infancy but it could lead to a landmark unrivalled in Wales." | "This concept is still in its infancy but it could lead to a landmark unrivalled in Wales." |