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Forever 21 accused of 'fat shaming' over diet bars | |
(32 minutes later) | |
US fashion retailer Forever 21 is in hot water after sending out free diet bars with online orders of clothing. | US fashion retailer Forever 21 is in hot water after sending out free diet bars with online orders of clothing. |
Customers flocked to social media complaining the retailer was "fat-shaming" women after they received Atkin bars with plus-sized orders. | Customers flocked to social media complaining the retailer was "fat-shaming" women after they received Atkin bars with plus-sized orders. |
"What are you trying to tell me Forever 21 - that I'm fat, lose weight?" asked one angry customer on Twitter. | "What are you trying to tell me Forever 21 - that I'm fat, lose weight?" asked one angry customer on Twitter. |
The retailer has responded, apologising for the "oversight" and insisting that all customers were sent the snack bars. | The retailer has responded, apologising for the "oversight" and insisting that all customers were sent the snack bars. |
"From time to time, Forever 21 surprises our customers with free test products from third parties in their e-commerce orders," Forever 21 said in a statement. | "From time to time, Forever 21 surprises our customers with free test products from third parties in their e-commerce orders," Forever 21 said in a statement. |
"The freebie items in question were included in all online orders, across all sizes and categories, for a limited time and have since been removed. | "The freebie items in question were included in all online orders, across all sizes and categories, for a limited time and have since been removed. |
"This was an oversight on our part and we sincerely apologise for any offence this may have caused to our customers, as this was not our intention in any way." | "This was an oversight on our part and we sincerely apologise for any offence this may have caused to our customers, as this was not our intention in any way." |
Samantha Puc, the managing editor of comic news site The Beat, warned Forever 21 that it was sending "a wildly dangerous message" to customers who might have eating disorders. | Samantha Puc, the managing editor of comic news site The Beat, warned Forever 21 that it was sending "a wildly dangerous message" to customers who might have eating disorders. |
However, other users, who had received the diet bars with orders of clothing in smaller sizes, chided those who were upset on Twitter, saying they should "pick their battles better". | However, other users, who had received the diet bars with orders of clothing in smaller sizes, chided those who were upset on Twitter, saying they should "pick their battles better". |
Forever 21 is no stranger to controversy. Several fashion designers, including Anna Sui, Gucci, Diane Von Furstenberg and Anthropologie, have previously sued the retailer over copyright and trademark infringement. | Forever 21 is no stranger to controversy. Several fashion designers, including Anna Sui, Gucci, Diane Von Furstenberg and Anthropologie, have previously sued the retailer over copyright and trademark infringement. |
The retailer has also been criticised online for allegedly "stealing" art from Instagram and copying the work of independent designers. | The retailer has also been criticised online for allegedly "stealing" art from Instagram and copying the work of independent designers. |
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