This article is from the source 'nytimes' and was first published or seen on . It last changed over 40 days ago and won't be checked again for changes.

You can find the current article at its original source at https://www.nytimes.com/2018/11/02/us/elections/midterm-campaign-ads.html

The article has changed 2 times. There is an RSS feed of changes available.

Version 0 Version 1
They Challenged the Status Quo. On Tuesday, They’ll Find Out Who’s With Them. They Challenged the Status Quo. On Tuesday, They’ll Find Out Who’s With Them.
(about 1 hour later)
Gender Letter helps you keep up with the world, and the women shaping it. Tell me what you think at dearmaya@nytimes.com.Gender Letter helps you keep up with the world, and the women shaping it. Tell me what you think at dearmaya@nytimes.com.
It’s almost time, readers. We’re days away from the most charged and divisive midterm election in decades. The buildup has been relentless, and the outcome could have profound effects, particularly if Democrats win the House majority.It’s almost time, readers. We’re days away from the most charged and divisive midterm election in decades. The buildup has been relentless, and the outcome could have profound effects, particularly if Democrats win the House majority.
In many ways, the climate of this election cycle is a byproduct of 2016’s seismic presidential election: A record number of women and minorities decided to seek elected office, many of them motivated by President Trump’s contentious comments (and policies) on immigration, race and gender.In many ways, the climate of this election cycle is a byproduct of 2016’s seismic presidential election: A record number of women and minorities decided to seek elected office, many of them motivated by President Trump’s contentious comments (and policies) on immigration, race and gender.
[Sign up here to get future installments of the Gender Letter delivered to your inbox!][Sign up here to get future installments of the Gender Letter delivered to your inbox!]
Of the 964 candidates this year, 272 are women, 215 are people of color and 26 are openly L.G.B.T.Q. The share of candidates who are white men — 58 percent — is the lowest of the last four elections. (Of the women still in the running, the vast majority are Democrats.)Of the 964 candidates this year, 272 are women, 215 are people of color and 26 are openly L.G.B.T.Q. The share of candidates who are white men — 58 percent — is the lowest of the last four elections. (Of the women still in the running, the vast majority are Democrats.)
But before we head to the voting booth on Tuesday (you can find your local polling place here), I wanted to take a look at some of the choices these women, from both sides of aisle, have made in representing themselves in the lead-up to Election Day. Specifically, in their campaign ads, and more specifically, in their own words — whether they came out shooting, literally (guns feature prominently in many G.O.P. candidates’ ads), or tossed the playbook and tried to turn political taboos, like being a mother or a refugee, into strengths. Before we head to the voting booth on Tuesday (you can find your local polling place here), here’s a look at some of the choices these women, from both sides of aisle, have made in representing themselves in the lead-up to Election Day. Specifically, in their campaign ads, and more specifically, in their own words — whether they came out shooting, literally (guns feature prominently in many G.O.P. candidates’ ads), or tossed the playbook and tried to turn political taboos, like being a mother or a refugee, into strengths.
Here are six ads I thought captured the daring ways they chose to appeal to voters.Here are six ads I thought captured the daring ways they chose to appeal to voters.
• “Truth is, I’ve had to fight my whole life because of who I am, who I love and where I started.”• “Truth is, I’ve had to fight my whole life because of who I am, who I love and where I started.”
Sharice Davids, a Democratic nominee for Congress in Kansas, is Native American and a lesbian. In this ad, she’s preparing for an actual fight at a boxing ring, donning gloves and a shirt that reads “strong, resilient, indigenous.”Sharice Davids, a Democratic nominee for Congress in Kansas, is Native American and a lesbian. In this ad, she’s preparing for an actual fight at a boxing ring, donning gloves and a shirt that reads “strong, resilient, indigenous.”
• “Don’t give me a mountain oyster and tell me it’s seafood. I know corruption when I see it.”• “Don’t give me a mountain oyster and tell me it’s seafood. I know corruption when I see it.”
Kay Ivey, the Republican governor of Alabama, is counting on Trump voters to elect her to a full term. Her ads primarily focus on wins for the administration like jobs growth. Ms. Ivey became Alabama’s first female Republican governor after Robert J. Bentley resigned amid scandal last year. In one ad, Ms. Ivey fires a gun and winks at two gun-toting men. One calls her a “straight shooter” and says: “President Trump said Kay Ivey is a great governor.”Kay Ivey, the Republican governor of Alabama, is counting on Trump voters to elect her to a full term. Her ads primarily focus on wins for the administration like jobs growth. Ms. Ivey became Alabama’s first female Republican governor after Robert J. Bentley resigned amid scandal last year. In one ad, Ms. Ivey fires a gun and winks at two gun-toting men. One calls her a “straight shooter” and says: “President Trump said Kay Ivey is a great governor.”
• “I’m a survivor of a decade of childhood sexual abuse and also campus sexual assault.”• “I’m a survivor of a decade of childhood sexual abuse and also campus sexual assault.”
Ayanna Pressley, a Democrat from Massachusetts, has put her struggles and identity front and center in her campaign ads. She’s now poised to become the first black woman to represent Massachusetts in Congress after beating a 10-term Democratic incumbent, Michael Capuano, in the primary.Ayanna Pressley, a Democrat from Massachusetts, has put her struggles and identity front and center in her campaign ads. She’s now poised to become the first black woman to represent Massachusetts in Congress after beating a 10-term Democratic incumbent, Michael Capuano, in the primary.
• “I’m a hard-core, card-carrying Tennessee conservative. I’m politically incorrect and proud of it.”• “I’m a hard-core, card-carrying Tennessee conservative. I’m politically incorrect and proud of it.”
Representative Marsha Blackburn, who is seeking Bob Corker’s vacant Senate seat, would be Tennessee’s first female senator if elected. In her ads, she channels President Trump, calling Republican lawmakers weak and vowing to help repeal Obamacare.Representative Marsha Blackburn, who is seeking Bob Corker’s vacant Senate seat, would be Tennessee’s first female senator if elected. In her ads, she channels President Trump, calling Republican lawmakers weak and vowing to help repeal Obamacare.
• “This country says it was founded on fundamental values of justice, liberty and the pursuit of happiness, but these core beliefs are under threat.”• “This country says it was founded on fundamental values of justice, liberty and the pursuit of happiness, but these core beliefs are under threat.”
Ilhan Omar, a Democrat who’s heavily favored to win her bid for Congress in Minnesota, let her daughter do the talking in a campaign ad, flipping the script by presenting children as an asset, not a liability. If elected, Ms. Omar, a refugee, would be one of the first Muslim women elected to the House.Ilhan Omar, a Democrat who’s heavily favored to win her bid for Congress in Minnesota, let her daughter do the talking in a campaign ad, flipping the script by presenting children as an asset, not a liability. If elected, Ms. Omar, a refugee, would be one of the first Muslim women elected to the House.
• “Opening, pushing and sometimes kicking through every door in my way.”• “Opening, pushing and sometimes kicking through every door in my way.”
MJ Hegar, a Democrat from Texas, raised millions of dollars after her campaign ad titled “Doors” went viral; it has been viewed about three million times on YouTube. The ad focused on her military service, which includes three tours of duty in Afghanistan and a Purple Heart. She’s behind in the polls in her deeply conservative district and faces an incumbent, John Carter.MJ Hegar, a Democrat from Texas, raised millions of dollars after her campaign ad titled “Doors” went viral; it has been viewed about three million times on YouTube. The ad focused on her military service, which includes three tours of duty in Afghanistan and a Purple Heart. She’s behind in the polls in her deeply conservative district and faces an incumbent, John Carter.
____________
“Women work twice as hard.” Despite record numbers of women in the fray, men are still making the large majority of political contributions, and male candidates are still raising more money. [The New York Times]“Women work twice as hard.” Despite record numbers of women in the fray, men are still making the large majority of political contributions, and male candidates are still raising more money. [The New York Times]
What’s your political secret? From hiding in a Target parking lot to avoid taking a relative who couldn’t drive to the voting booth to just not being able to muster up the energy to care, 13 readers told us theirs. [The New York Times]What’s your political secret? From hiding in a Target parking lot to avoid taking a relative who couldn’t drive to the voting booth to just not being able to muster up the energy to care, 13 readers told us theirs. [The New York Times]
Google walkout. Workers in the tech company’s offices around the world protested its handled cases of sexual harassment and misconduct. [The New York Times]Google walkout. Workers in the tech company’s offices around the world protested its handled cases of sexual harassment and misconduct. [The New York Times]
What’s it like to parent in 2018? Parents share their experiences of raising children in a world that defines them by race, ethnicity or socioeconomic status. Season 2 of our “Conception” series is here. [The New York Times]What’s it like to parent in 2018? Parents share their experiences of raising children in a world that defines them by race, ethnicity or socioeconomic status. Season 2 of our “Conception” series is here. [The New York Times]
“Get ready for the time after me.” Angela Merkel says she will give up her party’s leadership after 18 years, the clearest sign yet that she is preparing to leave office. [The New York Times]“Get ready for the time after me.” Angela Merkel says she will give up her party’s leadership after 18 years, the clearest sign yet that she is preparing to leave office. [The New York Times]
Where tech meets your waistline. Bodies are “now just another device to be managed, and one whose use people are expected to master.” [The Atlantic]Where tech meets your waistline. Bodies are “now just another device to be managed, and one whose use people are expected to master.” [The Atlantic]
____________
Just over 101 years ago, on Oct. 28, 1917, an article on the front page of The New York Times announced that more than 20,000 women had marched along Fifth Avenue demanding the right to vote.Just over 101 years ago, on Oct. 28, 1917, an article on the front page of The New York Times announced that more than 20,000 women had marched along Fifth Avenue demanding the right to vote.
“Women of all ages, from the nearly feeble to the vigorously youthful, walked side by side — all seemingly fired by enthusiasm for their cause,” the article stated. Alongside them were 500 men and people from France, Japan and Russia, among other countries.“Women of all ages, from the nearly feeble to the vigorously youthful, walked side by side — all seemingly fired by enthusiasm for their cause,” the article stated. Alongside them were 500 men and people from France, Japan and Russia, among other countries.
A week later, women in New York state won the right to vote — three years before the 19th Amendment was ratified, in 1920, granting suffrage to American women at large.A week later, women in New York state won the right to vote — three years before the 19th Amendment was ratified, in 1920, granting suffrage to American women at large.
Like this article? Sign up here to get future installments of Gender Letter delivered to your inbox.Like this article? Sign up here to get future installments of Gender Letter delivered to your inbox.
Want us in your Instagram? We gotchu.Want us in your Instagram? We gotchu.
Tell me what you think at dearmaya@nytimes.com.Tell me what you think at dearmaya@nytimes.com.