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Forest fairy tales design wins baby box contest Forest fairy tales design wins baby box contest
(about 3 hours later)
The winning design for Scotland's baby boxes has been revealed.The winning design for Scotland's baby boxes has been revealed.
Graphic Design student Leanne Young won the competition with a forest fairy tale design featuring Highland cows, squirrels and the Loch Ness Monster.Graphic Design student Leanne Young won the competition with a forest fairy tale design featuring Highland cows, squirrels and the Loch Ness Monster.
It will feature on boxes to be given to every new-born from this summer until March 2019. It will feature on boxes to be given to every newborn baby from this summer until March 2019.
More than 70 students applied for the design competition, being run by the V&A Dundee, to decide what the boxes will look like.More than 70 students applied for the design competition, being run by the V&A Dundee, to decide what the boxes will look like.
One other design, by Marwa Ebrahim from Glasgow School of Art, was also highly commended by the judges.One other design, by Marwa Ebrahim from Glasgow School of Art, was also highly commended by the judges.
The boxes, which are being piloted in Clackmannanshire and Orkney, will contain items including bedding, clothing and toys.The boxes, which are being piloted in Clackmannanshire and Orkney, will contain items including bedding, clothing and toys.
Ms Young, from Edinburgh Napier University, will receive a prize of £1,000 and "exclusive mentoring" from leading Scottish designers Holly Fulton and Scott Jarvie.Ms Young, from Edinburgh Napier University, will receive a prize of £1,000 and "exclusive mentoring" from leading Scottish designers Holly Fulton and Scott Jarvie.
She said she was delighted her design would feature on Scotland's first baby box.She said she was delighted her design would feature on Scotland's first baby box.
"I have thoroughly enjoyed the experience from concept to realisation and hope that young families will interact with the design I have created," she said."I have thoroughly enjoyed the experience from concept to realisation and hope that young families will interact with the design I have created," she said.
"It's really exciting to be involved with the entire process and I've appreciated all the support and encouragement I have received from my mentors so far."It's really exciting to be involved with the entire process and I've appreciated all the support and encouragement I have received from my mentors so far.
"The course at Edinburgh Napier has allowed me to develop my graphic design skills and allowed me to participate in this exciting new government initiative.""The course at Edinburgh Napier has allowed me to develop my graphic design skills and allowed me to participate in this exciting new government initiative."
Judges praised Ms Young's high contrast illustration which they said was "visually stimulating" for babies. The images can also be customised by each individual family.Judges praised Ms Young's high contrast illustration which they said was "visually stimulating" for babies. The images can also be customised by each individual family.
Early Years Minister Mark McDonald said: "It was an extremely difficult task trying to pick an overall winner but the judges were in agreement that Leanne's concept should be the first ever design for Scotland's baby box.Early Years Minister Mark McDonald said: "It was an extremely difficult task trying to pick an overall winner but the judges were in agreement that Leanne's concept should be the first ever design for Scotland's baby box.
"Not only is it incredibly interactive, allowing families to customise and decorate the box throughout the years, it also acts as a multi-purpose memory capsule. It has space to record key milestones, a family tree and even the baby's handprints or footprints."Not only is it incredibly interactive, allowing families to customise and decorate the box throughout the years, it also acts as a multi-purpose memory capsule. It has space to record key milestones, a family tree and even the baby's handprints or footprints.
"Although all babies born in Scotland will receive one of these boxes I am extremely pleased that each one will be completely unique to every family.""Although all babies born in Scotland will receive one of these boxes I am extremely pleased that each one will be completely unique to every family."