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E-cig revolution? Only 1 in 6 smokers has converted | E-cig revolution? Only 1 in 6 smokers has converted |
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Only one-in-six smokers has converted to the e-cigarette, new data reveals today. | Only one-in-six smokers has converted to the e-cigarette, new data reveals today. |
As the chart below shows, most of the UK's current smokers are not fans of the product - despite their supposed benefit as "electronic substitutes for the cancer sticks of old". | As the chart below shows, most of the UK's current smokers are not fans of the product - despite their supposed benefit as "electronic substitutes for the cancer sticks of old". |
78 per cent of current smokers have either used e-cigs and disliked them, or never won't to try them, while 8 per cent haven't used them yet but think they may in the future. | |
Yet working out the benefits of the e-cigarette is not quite as simple as this donut chart suggests. | Yet working out the benefits of the e-cigarette is not quite as simple as this donut chart suggests. |
Along with the 1.3m current smokers using e-cigs, nearly 850,000 ex-smokers are using it too. | Along with the 1.3m current smokers using e-cigs, nearly 850,000 ex-smokers are using it too. |
The question is whether these ex-smokers would be smoking real cigarettes if it wasn't for e-cigarettes, or whether they might start again as they become regular users of the new fad. | The question is whether these ex-smokers would be smoking real cigarettes if it wasn't for e-cigarettes, or whether they might start again as they become regular users of the new fad. |
Time will tell, but one thing is clear: the 'e-cig revolution' is closer to a media-made myth than a true change in people's behaviours - at least so far. | Time will tell, but one thing is clear: the 'e-cig revolution' is closer to a media-made myth than a true change in people's behaviours - at least so far. |